As the founder of a startup, you have plenty on your plate. You have to manage your team, develop new products and services, and ensure that everyone works together toward a common goal. That is why taking the time to prepare a pitch deck for investors is critical.
The pitch deck template will help you present your company in the best possible light, giving potential investors all the information they need to make an informed decision about whether or not they want to invest money in your startup business venture. This blog intends to provide a structure to help you prepare a pitch deck template.
What Is a Pitch Deck Template?
A pitch deck template is an essential tool for any business, whether you are pitching to investors or just trying to get the attention of potential clients. It can help you organise your ideas and convince people that your product is worth investing in.
A pitch deck has three main parts: the slide deck, the presentation, and the content.
- The slide deck is where all of your information goes�it is a series of slides with text and images that you will use to tell your story.
- The presentation is what you present when you are actually pitching, with each slide showing up on the screen to give people a visual reference while they are listening to what you have to say.
- The content is what goes into those slides�the words and images that will make up your pitch.
A pitch deck template is like a map for your journey. It shows you where all these parts fit together so that everything flows smoothly from one slide to another and from one idea to another in your speech.
Why Do You Need a Pitch Deck Template?
Pitch decks can be used to present your business idea, offer, or product to investors, clients, customers, and partners. They can also help you communicate with your employees, partners, and stakeholders.
The pitch deck template is the most important tool for entrepreneurs looking for funding or new customers. It is also an essential part of your business plan if you want to raise funds from investors or venture capitalists.
The best way to use this template is by customising it according to your needs, but do not try to make it too fancy or creative because that will distract from the main message you want to convey. If you do decide to customise this template, then make sure that it still looks professional and clean so that people do not get confused by all the graphics in there.
How Do I Prepare a Pitch Deck Template?
Preparing a pitch deck template is a great way to ensure you are always putting your best foot forward, whether you are pitching to an investor or a client.
Here is a structure for making sure your pitch deck is ready for prime time:
Step 1: Write your title slide.
The title slide is the first thing to go in your deck template, so it is important that it grabs the audience’s attention. Make sure that you include a clear, concise, and compelling title. You can use either an image or text. If you use an image, ensure it has a strong message; otherwise, stick to simple text.
Step 2: Introduce yourself and your company to investors.
The first section of your pitch deck template is all about introducing yourself, your company, and its mission. To do this, start with a short bio that includes who you are, what you do, and why investors should be interested in investing in your business.
If you have an exceptional track record of success or experience working as an entrepreneur, highlight it here. You can also mention if there is anything special about how you run the company or manage its finances.
Step 3: Include concise details about your business model.
The Business Model section of your pitch deck is where you will explain the nuts and bolts of how your business model works. You should define your target market, describe your business model’s value proposition, and provide examples of how it is put into action.
This section also provides an opportunity to discuss how you will use the money if your startup is funded. You should explain what makes you different from the competition, why customers want to work with you instead of them, and what sets you apart as a company.
You can write this section as a bulleted list or paragraph�whatever works best for explaining everything clearly.
Step 4: Showcase your financial projections.
Once you have shown that your business model is sound, you need to show how you will use the money. Your following slides should be dedicated to delivering projected growth over the next 3�5 years. Include a breakdown of what you will use the funds for, such as hiring new employees or expanding into new markets.
This information can help investors understand how your company is growing and whether it is worth investing in now rather than later.
Step 5: Detail how you will use the money.
Next, detail how you will use the money. This is where you can get creative. If you are a business looking for funding, it is important to show investors what they will get in return and how they can benefit from giving money to your company. Think about how much of the money will be used for marketing and operations, as well as any potential risks that may arise if funds are not well managed.
Also, include information about how much money has already been raised by your company (if any). Investors will want to know whether or not there is a large enough market for their product or service before investing more time and energy into it.
Step 6: Detail who is on the team and why they are qualified.
When you are looking for investors, it is important to be able to speak about your team’s experience. If you cannot do that, it will raise red flags. It may even cause them to question the viability of your company as a whole.
The team should have a strong track record and a good mix of skills, personality types, and experience levels. When potential investors see these attributes across your people on the template, they will know that there’s something special happening here�that these people can work together toward common goals and make things happen.
Step 7: Strengthen it with research and data.
Using data is one of the best ways to strengthen your pitch deck template. Investors are more likely to fund a business when they see that it has a strong foundation, and one of the most effective ways to show this is through research and data.
By including relevant information about your market, customers, competitors, and niche industry trends in your pitch deck, you can show that your business is not just a vague idea but also viable.
FAQs�on How To Prepare A Pitch Deck Template
The following are frequently asked questions about pitch deck templates.
What should a pitch deck contain?
Your pitch deck must include ten elements, including the problem, solution, key product features, market fit, competitive landscape, revenue and operating models, traction, projections, your team, and a funding request.
What is a pitch deck in PPT?
A pitch deck is a PowerPoint presentation of 10 to 20 slides designed to persuade and capture an investor’s attention for your project.
What should you never include in a pitch deck?
Contact information, exaggerated predictions for success, no mention of competition, “The End” slide.
What is KPI in a pitch deck?
Key performance indicators, or KPIs, help you capitalise on your strengths, track your growth, and address any weaknesses.
How long should a pitch deck be?
Pitch decks may vary in size, but the average length is 12 to 14 slides (and never longer than 20).
Conclusion
As you can see, a�pitch deck template�is not that difficult to create. It will help you sell your idea by giving your audience an overview of the key points in a clear and concise manner. Now that we have covered the basics of what goes into making a pitch deck, it is time to get started on building your own.
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