Nowadays a meaningful portfolios on Behance can create great value. Unlike 15 years ago – when portfolios, brochures, DVDs or USB sticks were being produced – today a simple reference to your own website or favourite portfolio network is enough to draw attention to your own work.

Behance is a digital network in which millions of designers, illustrators, photographers and many other creative minds display their projects. Ideas, concepts and inspirations are presented and have triggered countless new developments in design and photography. But how does your own Behance portfolio attract such attention like many others.

Let us find out 15 ways to make your Behance portfolio stand out.

portfolios on Behance

  1. Show only your best work in your Behance portfolio

Behance is the world’s largest platform for creatives and their portfolios, attracting millions of visitors, but that doesn’t necessarily mean that large quantity helps a lot. A small portfolio that contains only your best works is usually more impressive than an extensive one. Don’t show any mediocre works, in the hope that your Behance portfolio will be found sooner.

Also keep in mind that e.g. art buyers or recruiters often have very little time and only two or three of your projects will be sighted before the next portfolio. Think carefully about what your next customer, your next project should look like and choose your best portfolio accordingly.

 

  1. Pictures say more than 1.000 words

Ideally, each of your projects should consist of a series of six to a maximum of 15 images. As already mentioned, there is often little time left to review a portfolio in everyday work, so the number of motifs is absolutely sufficient. In addition, five mediocre motifs certainly do not lead to lead generation, although the sixth is a first-class one.

You should also reduce the amount of text in the project description and make sure that the typography is legible. Give your motifs enough space by using enough negative space within the Behance project layout. This will create a feeling of smoothness.

 

  1. The art lies in the detail

Following the well-known saying “The crux lies in the detail” the following applies to your Behance Portfolio: The art lies in the detail. In addition to the overall picture of your project, you should always incorporate motifs with details. These can be special features in typography, excerpts of large photographs and illustrations or individual elements of complex screen designs.Details turn a good portfolio into a great portfolio, at the same time they express your love for design and transport your skills.

portfolios on Behance 2

  1. Not the result counts, but the way to it

Of course, it’s the result that counts. But don’t just show off your finished creations on Behance. The question is much more exciting: How did you come to the result?

Your portfolio should contain at least one detailed case study with sketches and motifs from the creation phase – marked with the addition. This will give you an insight into your approaches and help the community or a future customer to understand your understanding of design or photography – and show that you can do more than just colourful artworks

 

  1. Never publish unfinished projects in your Behance portfolio

The first impression counts on Behance. Therefore you should make sure at the beginning that you never publish unfinished projects, even if you already have two or three finished motifs to show. Unfinished projects show a lack of attention to detail.

If you should want to put an unfinished project online for exchange, which you are for example actively working on, use the section “drafts”. You can share your thoughts with other designers or photographers without leaving a bad impression.

 

  1. Use the possibilities of individualization

Behance offers you many possibilities to individualize and adapt your entire portfolio. Use e.g. the possibility of the different separators and distances or the function for the adjustment of the background, in order to lend a piece far individuality to your project. Only in this way can you stand out from other designers or photographers and ensure a recognition value within the community.

 

  1. Draw attention to yourself

Similar to the analogue paper world, it is also important to draw attention to yourself in the digital world of Behance. Use your existing social media channels such as Facebook, Twitter or Instagram and participate actively in the discussions of the Behance community.

You attract attention by following other designers, illustrators or photographers. Observe, gather inspiration and exchange ideas with them via the comment function under the projects.

 

  1. Include series of projects

Your Behance portfolio is most effective as a series of projects: one project per Behance page. If you don’t have much work to show, you could bundle many projects into a single Behance page. A Behance page shouldn’t display all of your work. It’s best to keep it short and sweet, selecting only your best pieces. We recommend selecting, at least, five pieces for a single Behance page.

Remember, it’s better to have portfolios on Behance where you show a few of your best projects that are stunning. Showing many average projects would not be as attractive. The quality of your portfolio is only as good as your weakest project.

 

  1. Share a backstory

Deep dive into your work and think about how you will present it. People are drawn to stories. Developing a brief backstory for your project will pull your viewers in. Talk about your story from the initial concept to early sketches, to the finished product. Start your story by showing the finished piece first, followed by your progress which led you to it.

Think about the style and general look and feel of your project to come up with a design for the layout. The design elements you come up with should complement and enhance your project.

 

  1. Craft a bio

An important part of your Behance portfolio is your Behance profile. Fill in your profile’s description with your story. Ask yourself, what’s your point of view? What’s your unique perspective on the creative world? What led you to develop this perspective? Answering these questions will help you zero in on your passion. Passion is infectious; putting it into words will make you shine.

Behance

  1. Keep your Behance gallery fresh

Behance is a large, active community. Posting just once gets you ignored. Those who post on a regular basis attract an audience. Popularity is measured by likes and comments. Your portfolios on Behance become more reputable when you consistently attract engagement. Popularity has a snowball effect which increases the number of likes/comments. As you create new and better work, make sure you make additions to showcase your latest projects.

 

  1. Choose correct category

When you publish your work there is a list of categories and you have to correctly select the area your project belongs to. This is important because it determines which curator gets to review the work and by which criteria your portfolios on Behance will be filtered in the overall pool. Besides, it will put you onto the right list of designers in your field.

 

  1. Write a blog

To attract more attention to your project you could blog about the idea of the project, come up with an interesting story behind it, describe the process of making it and talk about all the difficulties or inspirations and encouragements that you encountered along the way.

If you have no soft spot for writing, you can pull a trump card by writing an email to a popular design media and asking them to make a story about your project.

 

  1. Cover

Cover is the “face” of your project. It is the first thing people see about your project. So, make the cover vibrant and intriguing so that people would want to click on it and look at the rest of the project. But keep it in mind that the image on the cover has to be consistent with what’s inside — you don’t want to get anyone disappointed.

If you choose to use a fragment of some image on the cover, make sure you have the entire image inside the portfolios on Behance.

 

  1. Keep it simple

The design of your Behance page needs to be simple. We can’t stress the KISS principle enough. Avoid the temptation to make an elaborate design to push for a wow factor. Simplicity pushes your work to the surface, where it should be. Pick one font, pick a color scheme, and stick to it; keep the style consistent.

 

Summing it up

Lastly, publish only quality content. Whatever other important tips given above, it is first and foremost that your project must be of high quality, catchy and interesting for the market, fellow designers and curators. Come up with something innovative and fresh. Think about quality in the first place! It means that you will also have to give some time to presentation of your portfolios on Behance.

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