In a world where the modes of business have undergone a paradigm shift, an organisation has to regularly innovate to cater to the changing needs of a customer. In such a situation, product management plays a crucial role in the success of the product.

A product manager is essentially the person who identifies the customers need and looks into the larger business objectives that a product or feature is required to fulfil, he also articulates what success looks like for a particular product, and spearheads a team to turn that vision into a reality. 

Product Manager, a role so crucial that Martin Eriksson, product leader extraordinaire and founder of ProductTank, initially summed up product management in a simple venn diagram that sits the product manager at the intersection of business, technology, and user experience and Ben Horowitz, CEO of Opsware, called the product manager the “CEO of the product.”

Essential Skill-Set To Develop From Courses For Product Manager in 2022

So, what does it take to be a successful product manager in 2022? Here’s a list of the essential skills and qualities of a good project manager who will be an asset to any company.  

1. Empathy is Key to Lead a Team

As a product manager it is important to be empathetic to the feelings of other people around you. It helps you understand the problem you are trying to solve. It helps you sell the idea to management, engineers, sales. It helps you know which problems are big enough pain points to bother solving in the first place. 

As you lead a team towards a goal, you must make a conscious effort to take into account the ideas and concerns raided by your teammates, and make a decision that keeps everyone happily involved in the process.

2. Love Thy Product

Product managers must love products. They must be well acquainted with the specifics of products and should be able to recognise and respect great products. A truly passionate product manager invigorates and motivates the entire team and leads to the development of great products. 

3. Think Big and Think Out of the Box

courses for product manager that let you develop critical thinkingA great product starts with an even broader vision, a product manager has to be big thinker. They see beyond what’s available to them; they see more than resources and tools, and a global market. Coming up with out of the box strategies and concepts will not only establish you as a great product manager, but also steer the product to success.  As a product manager, you will be required to look for opportunities that disrupt the current status quo and develop a solid plan to make it happen. 

4. Strategize like an Ace General

A product manager is to his team, what a general is to an army- and your strategy has the potential to turn the tide in the war of marketing. The day-to-day task of a product manager will entail mapping the product strategy down to the individual features, and prioritize them in the right order across phases so as to maximize the winnings. An experienced and adept product manager should be able to convince all stakeholders within the company will buy into the prioritized backlog even though their pet features have not made the cut.

5. Have Enviable Communication Skills

As a product manager you are expected to entertain a plethora of people and in turn cater to their individual needs. You must be a great communicator to be able to accommodate a multiplicity of people. You must use lucid language and break down the technical terms so that everybody understands, if you leave your team with questions about how you want features to look, this wastes a lot of time and resources. 

So now that you know the skills and qualities that you must inculcate to become a great product manager, it’s time to hone those innate skills, and build in those you lack. That’s where a product management course comes in. 

Picking a Product Management Course: All You Need to Know

courses for product managerIn this section, we will discuss the ins and outs of picking the perfect product management course for you. Courses for product management must equip you with a plethora of essential skills, including how to conduct customer research interviews and testing, pricing and revenue modelling, running design sprints, product road mapping, ranking your features list, and so on.

This training will help you pick up core skills that make up the entire Product Management process. From ideation to market research, everything you need to tackle any given problem. So it’s important to pick a course that will cover all these essential facets and give you a 360° expertise on the domain.

Most importantly, you must look for an instructor who has real experience. Someone who can guide you through the stepping stones and help you become a product manager of repute.

Lastly, the ideal product management course should help you build your product portfolio with insightful exercises, that will take your product idea from a mere concept to reality. 

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20 Courses for Product Manager in 2022 [+Duration]

Here’s a list of 20 useful courses for Product Manager in 2022: 

1. LinkedIn Learning

LinkedIn is the largest professional network in the world. LinkedIn Learning offers courses for three different topics: business, technology and creativity.

Cost: INR 1300 per month 

Duration: Variable 

 

2. Advanced Product Management: Vision, Strategy & Metrics by Udemy

Cost: INR 3,499/-

Duration: 5.5 hours on demand video

 

3. Coursera Courses

You can choose from multiple product management online courses. Each one of them has a duration of 4-6 weeks and includes video lectures, lessons and community discussion forums.

Cost: INR 2215 onwards

 

4. The Complete Product Management Course by Charles Du 

Learn the skills, tools, and processes needed to become an irreplaceable PM. Examples from NASA, Google, Zappos, Apple.

Cost: INR 3,499/-

Duration: 5.5 hours on demand video

 

5. Skillshare

Skillshare offers over 22,000 classes on several topics.

Cost: Free classes and a premium version

Duration: Variable 

 

6. Advanced Product Management: Vision, Strategy & Metrics by Cole Mercer and Evan Kimbrell

Learn the skills Product Managers use every day. Vision, strategy, & advanced metrics for Product Managers

Cost: INR 3,499/-

Duration: 5.5 hours on demand video

 

7. Digital Product Management Modern Fundamentals by University of Virginia

This self-paced course is broken into four one-week modules focused on leveraging customer insights and data to successfully manage digital products.

Cost: INR 6,035 per month after 7-day free trial period 
Duration: 4 months

 

8. Master the Product Manager Interview – The Complete Guide by Udemy 

Learn the secrets to giving perfect answers at a product management interview, get noticed, and land multiple job offers.

Cost: INR 3,499/-

Duration: Self-Paced

 

9.  One Week PM by PMHQ

One Week PM by PMHQ is like a weeklong sprint on the fundamentals of product management. Kevin Lee, who previously worked in product at the mobile gaming platform Kabam and has more than 10 patents, developed the curriculum.

Cost: INR 13,673 for the course 

Duration: 7 days

 

10. The Product Management for AI & Data Science Course 2021 by Udemy

The Complete Course for Becoming a Successful Product Manager in the Field of AI & Data Science.

Cost: INR 3,499/- 

Duration: Self-Paced

 

11. Real-World Product Management Specialization by Advancing Women in Tech

Nancy Wang is the lead instructor for Real-World Product Management Specialization, a four-course Coursera sequence offered by Advancing Women in Tech that applies the product curriculums of Wang’s current and former employers, Amazon and Google. 

Cost: INR 6,035 per month
Duration: self-paced, roughly 4 hours per week for 4 months

 

12. Digital Product Management by Boston University 

Learn techniques for oversight of agile development, rapid prototyping, experimentation and risk management to manage digital projects.

Cost: INR 136,437/- 

Duration: 9 months 

 

13. Product Management Fundamentals: Awesome Product Roadmaps by Udemy

Cost: INR 3,599/-

Duration: Self-paced 

 

14. Become a Product Manager | Learn the Skills & Get the Job by Udemy

Created by Soundcloud Senior Product Manager Cole Mercer and Evan Kimbrell, the founder of SprintKick, this popular Udemy course is structured around 13 hours of videos, articles and resources. 

Cost: INR 7,256/-
Duration: 13 hours
 

15. Product Management First Steps by LinkedIn Learning

Prepared by former Adobe Principal Project Manager Doug Winnie, this product management primer walks learners through six stages of the product lifecycle, covering topics in usability testing, operations management and business strategy. 

Cost: INR 1909/-
Duration: 1 hour and 36 minutes

 

16. Product-Led Growth by Career.pm

Career.pm is not a single course, but a career accelerator for product managers offering online courses, coaching and job search support.

Cost: INR 7,562 per year
Duration: Variable

 

17. AI Product Manager by Udacity

If you’re interested in expanding your skill set without spending a fortune, Udacity is a worthwhile option. 

Cost: 30-day free trial, INR 15,200 for 2 months of access
Duration: 2 months at 5-10 hours per week

 

18. Great Product Manager: Product Management by Microsoft’s PM by Dr Bart Jaworski 

Backed by an industry stalwart himself- this is one of the most sought-after courses for product manager! Land your dream job with Microsoft’s Senior Product Manager. Free CV review included!

Cost: INR 3,499/-

Duration: Self-Paced

 

19. Professional Certificate in Product Management by University System of Maryland 

Another one of the most powerful courses for Product Manager, the program helps you understand the keys to successfully navigating the roles and responsibilities of being a product manager to champion change with internal and external collaborators and influencers.

Cost: INR 68,048/-

Duration: 5 Certificates in 5 months 

 

20. Product Management A-Z™: A Hands-On, Real-World Simulation by Udemy

From Beginner to Modern Product Manager with Just One Course!

Cost: INR 3,499/-

Duration: Variable 

From our list of 20 courses for product manager, you’ll definitely find one which fits your requirements, budget, and schedule perfectly! So what’s the wait? Join one, and embark upon your journey to become a brilliant product manager! 

 

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