The Software as a Service (SaaS) industry has revolutionised how businesses operate in the digital age. With the ability to access software applications over the internet without the need for on-premises infrastructure, SaaS has become an indispensable tool for organisations worldwide.
India, being a hub for IT and software development, has seen a meteoric rise in the number of SaaS companies catering to both local and global markets. In this article, we will explore the top 10 SaaS companies in India, offering innovative solutions to tackle a myriad of challenges faced by businesses today.
Top 10 SaaS Companies in India List
The following is a list of the top ten SaaS companies in India, along with a brief overview of the advancements they have brought about in the industry:
Founded in 2010 by Girish Mathrubootham and Shan Krishnasamy, Freshworks is a leading SaaS company providing a suite of customer engagement and business productivity tools. The company’s flagship product, Freshdesk, is a cloud-based customer support platform that streamlines customer interactions across multiple channels.
In addition to Freshdesk, Freshworks offers Freshservice (IT service management), Freshsales (CRM), Freshchat (customer messaging software), and more. With a global customer base, Freshworks is one of the most successful Indian SaaS companies, valued at over $10 billion.
Zoho was established by Sridhar Vembu in 1996 as an early pioneer of India’s SaaS industry. Boasting an expansive suite of applications, such as CRM, Books (accounting software), Projects (project management), and People (HR management), among many others, this pioneering company now serves millions of customers around the globe, making them a formidable presence in the SaaS market.
Established by Jaspreet Singh, Milind Borate, and Ramani Kothandaraman in 2008 as a data protection and management platform, Druva provides cloud-based backup, disaster recovery, and data management for enterprise clients using its patented cloud architecture, which delivers scalable security for endpoints, data centres, and cloud applications alike. Druva has experienced rapid growth since its establishment, with an estimated valuation exceeding $2 billion.
Chargebee, co-founded in 2010 by Krish Subramanian, Rajaraman Santhanam, Saravanan KP, and Thiyagarajan Thiyagu, is a subscription billing and revenue management platform. The company offers a powerful and flexible solution for businesses to automate their recurring billing, invoicing, and payment processes.
Chargebee supports various payment gateways and currencies, allowing clients to scale globally. With a customer base spanning over 60 countries, Chargebee is a prominent player in the subscription economy.
Established by Abhinav Asthana, Ankit Sobti, and Abhijit Kane in 2012 as a collaboration platform for API development, Postman offers developers an efficient platform for building, testing, and deploying APIs. Thanks to its user-friendly interface and rich features, Postman quickly established itself as the go-to tool for API testing, boasting 14 million active users since its debut.
Postman stands out among its peers by supporting various API development workflows, including REST, SOAP, and GraphQL. Developers can easily create, import, and share API collections, allowing them to test and deploy APIs across environments quickly and efficiently.
Established by Ritesh Arora and Nakul Aggarwal in 2011, BrowserStack is a cross-browser testing platform. The service allows developers to test websites and applications across a variety of browsers, operating systems, and devices in order to ensure compatibility and provide users with an excellent user experience.
BrowserStack goes beyond browser testing by offering testing across a range of operating systems and devices—desktops, laptops, tablets, and mobile phones—giving developers the power to test their applications across platforms while maintaining an optimal user experience for all devices.
BrowserStack has earned the trust of major players like Microsoft, Twitter, and Airbnb as it serves over 50,000 customers globally. Renowned for providing a reliable testing environment that delivers outstanding performance results quickly, BrowserStack has quickly become an indispensable resource for developers worldwide.
CleverTap was established in 2013 by Anand Jain, Sunil Thomas, and Suresh Kondamudi to offer businesses real-time customer engagement and retention solutions that use AI-powered data analysis platforms to better understand customers by segmenting them more effectively as well as creating targeted campaigns to boost retention and revenue retention.
Through CleverTap’s AI capabilities, businesses are better able to segment customers more accurately while devising tailored engagement strategies to drive customer retention and revenue retention.
CleverTap supports businesses across various industries, including e-commerce, media, and travel, with the customer engagement and growth strategies that they need. CleverTap has grown into an indispensable partner for businesses looking for customer retention solutions, receiving numerous awards for its innovative customer engagement approaches and retention methods.
Vymo was co-founded in 2013 by Yamini Bhat and Venkat Malladi to improve sales processes and team efficiency by using AI-powered automation and analytics for real-time insights and recommendations that help sales teams prioritise tasks, manage leads faster, and close deals more quickly. Their clients include HDFC Life, AXA, and Generali, thus making Vymo an invaluable addition to the sales productivity ecosystem.
Vymo not only improves sales productivity but also strengthens team collaboration and communication within sales rep teams. The platform allows sales reps to easily share information between themselves as they collaborate on deals together, helping reduce silos while keeping everyone informed and on the same page. Managers can use Vymo to monitor team performance and identify areas for improvement.
Whatfix, founded in 2014 by Khadim Batti and Vara Kumar, is a digital adoption platform that helps businesses create interactive and personalised walkthroughs for their software applications. By offering contextual, in-app guidance, Whatfix enables users to learn and navigate complex software easily, increasing overall productivity and user satisfaction. Catering to clients like Experian, Cisco, and Mercer, Whatfix has established itself as a leader in the digital adoption space.
Innovaccer, established by Abhinav Shashank, Kanav Hasija, and Sandeep Gupta in 2014, is a healthcare data activation platform with the mission of improving outcomes through data-driven insights. The platform integrates and analyses healthcare data from multiple sources, including electronic health records (EHRs), claims data, and social determinants of health (SDOH) information, to provide actionable insights for healthcare providers, payers, and stakeholders.
Numerous healthcare organisations have adopted Innovaccer solutions, as Innovaccer is considered a frontrunner among health tech SaaS providers in India.
FAQs on Top SaaS Companies in India
Here are some commonly asked questions about top SaaS companies in India:
What is SAAS?
SAAS is an acronym for software as a service. It is a type of subscription software that allows users to access and use the software from a remote location. SAAS companies in India provide various software applications that can be used by businesses of all sizes.
How can businesses determine which SaaS solution is right for their needs?
Businesses must carefully consider factors like specific requirements, budget constraints, scalability needs, and integration capabilities when choosing their SaaS provider. Furthermore, it is crucial that they examine the reputation of the service provider as well as the customer support and service level agreements offered.
What are some of the benefits of using SAAS?
There are many benefits to using SAAS solutions, including pay-as-you-go pricing models, which save money upfront; no need to install or manage complex software; providers manage security and compliance; easy scaling up or down depending on needs; and new features and updates are automatically pushed out by providers.
What are some examples of SaaS?
Slack, Gmail, and Microsoft Office 365 are some of the most commonly used SaaS products.
Is Netflix a SaaS?
Yes. Netflix is a SaaS organisation that offers videos on-demand for consumers using the software.
The Indian SaaS landscape has seen significant growth in recent years, with these top 10 companies leading the charge. Their innovative solutions and global impact have not only put India on the map as a major SaaS hub but also played a critical role in the digital transformation of businesses across various sectors. As the SaaS ecosystem continues to evolve, these companies will undoubtedly pave the way for more groundbreaking innovations and success stories.