How to Start a Wow Momo Franchise in India 2023-24? | a Detailed Guide

Wow Momo Franchise: Wow Momo is a leading restaurant chain in India specialising in momos, a popular street food item. With over 300 outlets spread across 15 cities in India, Wow Momo has become a popular brand known for its delicious and affordable momos. If you want to start a new business in the food industry, investing in a Wow Momo franchise can be a lucrative opportunity.

Eligibility Criteria for Starting a Wow Momo Franchise

Wow Momo

To be eligible to start a Wow Momo franchise, the franchisee must meet the following criteria: 

  • The franchisee must be a resident of India or a registered Indian company.
  • Educational qualification should be at least a 10th pass.
  • The franchisee must have a minimum net worth of INR 5 lakh.
  • The franchisee must have a minimum of 200 square feet of commercial space in a prime location. 
  • The franchisee must have experience in the food and beverage industry or have a team with relevant experience. 
  • The franchisee must be able to invest the required capital and have access to additional working capital. 

How Much Does It Cost to Open a Wow Momo Franchise in India?

In India, the estimated startup costs for a Wow Momo franchise would range from ?8 to ?20 lakh. The precise amount would depend on a number of factors. The cost of starting a Wow Momo franchise varies depending on the location, size, and type of outlet. Think about your application, investment, location, and so forth. The franchisee will also need to pay a one-time franchise fee of INR 25,000.

Is Momos Business Profitable?

Yes, it is indeed a very profitable business. The momo industry has a large profit margin, which makes it an attractive business venture. The Wow Momo franchise’s average net profit is 14.44% of monthly sales. One can make large earnings with little expense, particularly if the Momo franchise is situated in a desirable area. One can make up to ? 85,000 a month as a Wow Momo franchise owner, which will allow them to recoup their whole investment in 9 to 10 months.

Step-by-Step Guide to Starting a Wow Momo Franchise 

Conduct research and choose a suitable location for the outlet. 

  • Step 1: Go to the Wow Momo official franchise website. Click Here to go to the franchise website then click on ‘Apply Here’.
  • Step 2: Submit the required information and complete the application process. 
  • Step 3: Sign the franchise agreement and pay the initial franchise fee once your application is approved. 
  • Step 4: Hire a team and complete the training provided by Wow Momo. 
  • Step 5: Set up the outlet, including equipment, furniture, and decor. 
  • Step 6: Launch the outlet and promote it through local marketing efforts. 
  • Step 7: Continue to follow the guidelines and procedures set by Wow Momo to ensure success. 

Documents Required for the Wow Momo Franchise 

The franchisee will need to provide the following documents to apply for a Wow Momo franchise: 

  • Proof of identity and address (Aadhaar card, passport, or voter ID).
  • PAN card 
  • Bank statement for the last six months.
  • Income tax return for the last three years (if applicable).
  • Business plan and financial projections.
  • Rental agreements or property ownership documents.
  • a NOC from the landlord.
  • Police verification certificate.

Key Benefit of Owning Wow Momo Franchise

Wow Momo Foods Private Limited hopes to reach Rs. 200 crore this financial year after recording revenue of between Rs. 120 and Rs. 150 crore in 2018�19. Whoa! Momo is offering everyone the chance to become franchise owners and support them as they expand their business.

Training and Support Provided by Wow Momo 

Wow Momo provides a comprehensive 2-week training and classroom program to its franchisees to ensure the success of its outlets. The training includes product knowledge, menu development, customer service, and marketing strategies. The franchisee will also receive ongoing support in the form of operations management, quality control, and supply chain management. 

Marketing and Promotional Strategies for the Wow Momo Franchise 

To promote a Wow Momo franchise, the franchisee can use various marketing and promotional strategies, including social media marketing, local advertising, loyalty programmes, and customer referral programs. Wow Momo also provides franchisees with marketing materials and support to help them promote their outlets effectively. Here are some marketing and promotional strategies that a Wow Momo franchisee can use to attract customers and increase sales: 

1. Social Media Marketing

Social media is a powerful tool for promoting a business and building a brand. A Wow Momo franchisee can create social media profiles on popular platforms like Facebook, Instagram, and Twitter and post regular updates, photos, and videos of their outlet, menu items, and special offers. 

2. Local Advertising

A Wow Momo franchisee can use local advertising to reach out to their target audience and promote their outlet. This can include placing ads in local newspapers, magazines, and radio stations, as well as putting up banners, posters, and flyers in strategic locations around the outlet. 

3. Loyalty Programs

A loyalty program can encourage customers to return to the outlet and make repeat purchases. A Wow Momo franchisee can offer a loyalty program that rewards customers with discounts, free items, or other incentives for making multiple purchases.

4. Customer Referral Programs

A customer referral program can help a Wow Momo franchisee acquire new customers and increase sales. They can offer existing customers a discount or other incentive for referring their friends and family to the outlet.

5. Marketing Materials and Support From Wow Momo

Wow Momo provides its franchisees with marketing materials and support to help them promote their outlets effectively. This can include menu cards, flyers, posters, and other promotional materials, as well as guidance on marketing strategies and campaigns.

Tips for Running a Successful Wow Momo Franchise 

Running a successful Wow Momo franchise requires hard work, dedication, and a commitment to quality and customer service. Here are some tips for running a successful Wow Momo franchise: 

  • Focus on quality: Wow Momo is known for its delicious and high-quality momos. As a franchisee, it is important to maintain the same level of quality and consistency in your outlet. Use fresh ingredients, follow the recipes and procedures of Wow Momo, and ensure that your staff is properly trained to prepare and serve the momos. 
  • Provide excellent customer service: Good customer service is essential for building a loyal customer base and generating positive word-of-mouth marketing. Train your staff to be friendly, helpful, and knowledgeable about the menu and the brand.
  • Keep the outlet clean and well-maintained: A clean and well-maintained outlet can make a positive impression on customers and create a pleasant dining experience. Ensure your outlet is clean, organised, and well-stocked with supplies.

To Conclude

Starting a Wow Momo franchise can be a lucrative and rewarding business opportunity for entrepreneurs passionate about food and customer service. With a strong brand, a proven business model, and ongoing support from Wow Momo, franchisees have the tools and resources they need to succeed. By focusing on quality, customer service, and marketing and promotional strategies, franchisees can attract new customers, build a loyal customer base, and achieve long-term success in the competitive food industry. 

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FAQs on Wow Momo Franchise

Here are some frequently asked questions about starting a Wow Momo Franchise in India:

What is the cost of starting a Wow Momo franchise in India?
The cost of starting a Wow Momo franchise in India varies depending on the location, size of the outlet, and other factors. As a general guideline, the initial investment can range from Rs. 1 lakh to Rs. 10 lakh. 

What are the eligibility criteria for starting a Wow Momo franchise in India?
To start a Wow Momo franchise in India, the franchisee must have a minimum area of 150 to 250 sq. ft., a good location with high foot traffic, and the ability to invest the required capital. The franchisee must also have a passion for food and customer service. 

What kind of support does Wow Momo provide to its franchisees in India? 
Wow Momo provides its franchisees in India with a range of support services, including site selection and design, training and development, supply chain management, and marketing and advertising support. 

What is the procedure for applying for a Wow Momo franchise in India?
To apply for a Wow Momo franchise in India, you must submit an online application on the Wow Momo website. After your application is reviewed, you will be contacted by a representative to discuss the next steps in the process. 

What kind of returns can I expect from a Wow Momo franchise in India?
The returns from a Wow Momo franchise in India can vary depending on factors such as location, foot traffic, and competition. However, Wow Momo has a proven business model and a strong brand, which can help franchisees achieve a healthy return on investment over time.

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